28 to 1
Brands can be a lot like lawns. With due care and diligence: beautiful. Left to their own devices? Things tend to get a little wild.
SVP needed to bring 28 international branches (and nearly as many logos) under one coherent strategy, brand and identity.
‘No problem!’ “Leave it to us! We’ve got this.’ We enthused. Well. We were young, naive and optimistic.
Now we’re old (!), seasoned (?) and yes—optimistic. And we’ve taken many other clients on their own journeys in alignment from 28 to 1. Also 17 to 5. And when the occasion merits, 0 to 60 for that matter (we don’t do math).
Bringing diverse people together, forging clarity and alignment, delivering next level creative and identity work - it’s no picnic. But it is, without doubt, some of the most rewarding and meaningful work we get to do.
There are natural laws and proven principles that underpin effective strategy.
However complex you may think your branding or strategic challenge might be, we know we can help you plot an effective path through it.
